Are You Executing and Operating—or Originating and Advising?

From Execution to Advisory Leadership.

Deep Lake Coaching equips senior finance professionals—advisors, investors, and C-suite leaders—to move from execution and operations to origination, influence, and true advisory leadership.

You’ve built your reputation on execution, operations, and delivery—managing deals, teams, and results. But now, the expectations are different.

You’re being asked to lead. To advise. To originate. And you know something has to shift.

Deep Lake Coaching is built for this exact transition. It’s where high performers stop waiting to be seen—and start positioning themselves as the advisory leaders they’re becoming.

Goldman Sachs

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Royal Bank of Canada

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Santander

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RMI

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Citi

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O3 Capital

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Copenhagen Infrastructure Partners

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E&Y

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STG Partners

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Goldman Sachs • Royal Bank of Canada • Santander • RMI • Citi • O3 Capital • Copenhagen Infrastructure Partners • E&Y • STG Partners •

Elite Professionals. Real Results.

  • “Showing Up with Confidence and Intent” - Director, Investment Banking

    Rahul’s advice has been instrumental in shifting my mindset—helping me approach opportunities and conversations with far more clarity and intention. His suggestions for preparing for key conversations were especially useful, giving me the structure and specificity I needed to show up with confidence and impact.

  • “From Execution to Confidence” – VP, Investment Banking

    Rahul has a calm, steady presence that creates space for real growth. Through our coaching conversations, I’ve learned how to reflect more intentionally, recognize where I get in my own way, and operate with more focus. He doesn’t tell you what to do—he helps you find your own answers. That’s made me more confident in my judgment and how I show up every day.

  • “Executive Clarity in High-Stakes Moments” – CFO & Board Member

    “Rahul was a constant anchor throughout my leadership transition. His coaching helped me tap into clarity during high-stakes moments and reminded me to trust myself. He doesn’t offer quick fixes—he guides you to deeper answers and lasting capability. Our work helped me navigate board dynamics, advocate with conviction, and lead with purpose. I always left our sessions clearer, calmer, and more empowered.”

  • “Stepping into Strategic Leadership” – Director, Investment Banking

    “Coaching with Rahul has been a game changer for how I approach my career. He helps you see the bigger picture—how your mindset, habits, and internal narratives shape everything from your client interactions to your leadership presence. He listens deeply, challenges directly, and always brings it back to what matters most. I’ve shifted from just executing well to thinking like a long-term value creator.”

  • “Learning to Read the Game—and Win It” – Founder Asset Management Firm, Ex-Investment Banker

    It’s been a privilege to have Rahul as both my team leader and my career coach. He brings the rare combination of strategic insight and hands-on leadership—like having both a coach and quarterback in your corner.

    What set Rahul apart wasn’t just his guidance, but how he helped me read the professional 'game'—to evaluate where I truly stood and navigate forward based on that. He didn’t just offer advice; he equipped me with a plan to address growth areas while sharpening my strengths.

    In the competitive world of investment banking, Rahul’s coaching gave me not only the confidence—but the real, tactical ability—to thrive.

  • "Transformative Coaching: Rahul Empowers Career Growth with Insightful Guidance!" - Manager, Consulting

    Rahul's  calm and professional demeanor creates a comfortable environment for open dialogue. I truly value how he listens attentively to my goals and guides me in the right direction. Rahul's focus on long-term career advice rather than just short-term solutions has been incredibly beneficial.

    I also appreciate how he remembers our previous conversations, which demonstrates his commitment to my growth. The leadership advice Rahul has provided on navigating career advancement has been particularly insightful and has helped me gain clarity on my path forward.

I Have Been Where You Are

I am Rahul Bala (LinkedIn). I spent nearly 20 years in Investment Banking-at Goldman Sachs, Citigroup, RBC, and most recently as Head of U.S. Fintech Investment Banking at Santander. I have advised C-suites and boards on over $50 billion in M&A and capital markets transactions.

I founded Deep Lake Coaching with a simple mission: to help you become an elite advisor—not just a high performer.

I work with senior professionals at critical inflection points—whether they’re in investment banking, private equity, asset management, consulting, accounting, law, or corporate finance, they’ve all earned their seat through execution. But now, the game has changed.

They’re being asked to lead with judgment, originate new opportunities, influence stakeholders, and show up with boardroom presence. Across industries and firms, I hear the same questions:

Across firms and clients, I hear the same questions:

  • “How do I start being seen as MD/Partner/CFO material?”

  • “I want to originate, but no one’s ever shown me how.”

  • “My clients trust me—but how do I become the one they call first?”

  • “I’m managing teams, but still buried in execution. How do I elevate?”

If those questions resonate with you, you’re in the right place. These aren’t performance issues—they are transition challenges.

Through Deep Lake Coaching, we partner to close the gap. This isn’t abstract coaching—it’s grounded in the real-world dynamics of your role and built for your next-level transition. Together, we work strategically and tactically—using diagnostic tools, live case work, and real-time feedback—to help you:

  • Command high-stakes rooms: from client boardrooms to internal committees

  • Originate, not just execute: build business, not just deliver it

  • Earn internal trust and external pull: become commercially indispensable

  • Operate like an MD/Partner: run your own book and franchise, not just a pipeline